Optimizing Ad Budgets: Leveraging Local News for Impactful Government Advertising

Advertising Industry News Daily
02/09/2024 0 min
Optimizing Ad Budgets: Leveraging Local News for Impactful Government Advertising

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Episode Synopsis

Federal government advertising spending has doubled to $1.8 billion, according to a new study. The study calls for advertising budgets to be allocated to local news outlets. Copyright © 2024 Editor & Publisher Magazine – Newspaper & News Publishing Industry News.This content was created in partnership and with the help of Artificial Intelligence AI

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