What does it take to bring generative AI from groundbreaking tech buzz into practical, trusted tools embraced by a 45,000-strong global company? In this episode, I’m joined by Ben Hoyle, staff scientist and advanced technologist at ZEISS Group, who shares his journey from computational astrophysics to AI leadership. Ben unpacks the challenging cultural shift required for large enterprises to successfully adopt AI, balancing top-down endorsement with grassroots empowerment.We explore:- How Zeiss approaches AI adoption by showcasing real employee use cases to spark curiosity and inspire practical applications.- The critical importance of building and rebuilding trust in AI within organizations, especially after early data leaks shook confidence.- Why “just throwing AI” at problems rarely works, knowing when AI is the right tool versus sticking with proven tech.- The evolving role of AI as an orchestration layer, enhancing rather than replacing deterministic systems.- How scientists’ translation skills make complex AI concepts accessible across diverse teams.- A compelling vision of a future where AI integration reduces screen time and reconnects us with more human experiences.If you’re interested in understanding not only the tech but the human and organizational dynamics that will shape AI's real-world impact, this episode is for you.

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