This week, I sat down with Olivia Laskowski, This week, I sat down with Olivia Laskowski, aka Liv—Brand and Partnerships Manager at Cometeer and certified coffee nerd—to talk about what it actually means to build a brand with substance (and caffeine).We got into the frozen coffee magic that makes Cometeer different, why brand teams should be in the room way earlier, and how a kiosk in the Mall at Short Hills turned into their best acquisition channel. Spoiler: mall culture is back.Liv shares her take on content that doesn’t feel like homework, CX as a brand-building machine (shoutout Sean), and how to educate customers without giving a full-on TED Talk. Oh, and if your brand book still lives in a Dropbox folder labeled “v2_final_FINAL”? Yeah…we’re talking to you.Whether you’re building a brand, running CX, or just need a coffee that slaps—this one’s full of gems.Listen now for insights on content, customer experience, and how to make your brand actually feel something.FREE COFFEE FOR ATF LISTENERS https://cometeer.com/zCovzi📲 Follow Instagram: @olivialaskowskiLinkedIn: linkedin.com/in/olivialaskowski/📲 Follow Instagram: @cometeerWebsite: cometeer.com👋 Enjoying Above the FoldKeep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community!Connect with Jess on:LinkedIn: linkedin.com/in/jess-cervellonTwitter: x.com/jesscervellonInstagram: instagram.com/jess.cervellon

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