Words like content, IP, asset, consumer, franchise, tax incentive, etc have become common phrases in our culture. But if words hold power, are we essentially devaluing art based on how we discuss it? That's what I explore in this episode so tune in. Afterwards, please share your thoughts down in the comment section or hit me up on social media @PhilSvitek. Lastly, for more free resources from your 360 creative coach, check out my website at http://philsvitek.com.  
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