The work on your beautiful company website doesn’t end once you launch it. There’s still a lot of work that comes with maintaining the technical and content elements. However, this effort is well worth it to ensure your website is secure and represents your business well.
Show Notes
What happens if you don’t keep your website secure?
It can get hacked... and you might not even know it
It can crash
It will be slow: Use a tool like GT Metrix to test your website speed
Less likely to be listed on Google

4 Steps to keeping your website updated
Backup regularly
Keep themes & plugins updated
Malware scans: use tool like Google Search Console
Uptime Monitoring

How to keep your website’s content updated
Review your site periodically
Use evergreen language: eg. “been in business since 1980” instead of “for 40 years”
Get an outsider to look at your website
Write a blog to keep content fresh

Ver todos los episodios