ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "A Masterclass In User Experience"
Episode Synopsis
Jennifer Sertl and Loren Penman, Co-Chair, Autism Nature Trail (The ANT) at Letchworth State Park discuss the history of The ANT and the design principles that went into creating the mile-long trail. The level of expertise that went into creating the eight stations along the loop is a masterclass in the user-experience. Reminding all of us in innovation to ensure that we design our services and products with the end user all along the way.Recorded at ROC Vox Recording & Production Studios, Rochester, NY rocvox.com
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