Future Proof: Does digital advertising earn its keep? Future Proof 11/10/2023 27 min Listen "Future Proof: Does digital advertising earn its keep?" Reproducir Descargar episodio Ver en sitio original Episode Synopsis Alfonso Calatrava, EMEA Third Party Measurement Lead at Facebook, Meta, joins Kantar’s Kerry Corke to talk about the role of digital advertising in building the buyer base. Hosted on Acast. See acast.com/privacy for more information. More episodes of the podcast Future Proof The Goodness of Milk: How Arla Foods use Intelligence to Spark Innovation and Find Growth 12/08/2026 Could Context Replace Identity in Marketing? 22/07/2026 How Does Streaming Video Drive Cultural Strategy for Brands? 01/07/2026 Crossing the Rubicon: Can AI Make Brands Stronger Without Killing Creativity? 25/06/2026 What is the Evolving Role of Video and Trusted Creator Voices? 24/06/2026 Kantar BrandZ 2026: A conversation with Asmita Dubey, Chief Digital and Marketing Officer, L'Oréal 21/05/2026 Kantar BrandZ 2026: A conversation with Brett Hannath, Chief Marketing Officer, Intel 21/05/2026 Kantar BrandZ 2026: A conversation with Don McGuire, EVP and Chief Marketing Officer, Qualcomm Incorporated 21/05/2026 Kantar BrandZ 2026: A conversation with Drew Panayiotou, Chief Marketing Officer, Keurig Dr Pepper 21/05/2026 Kantar BrandZ 2026: A conversation with Jonathan Adashek, SVP, Marketing and Communications, IBM 21/05/2026 Ver todos los episodios