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Ecommerce Copywriter on Tactics, Tools, More

Ecommerce Conversations

08/04/2022 34 min

Ecommerce Copywriter on Tactics, Tools, More

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Episode Synopsis

Christopher Silvestri is an ecommerce copywriter and UX designer who launched Conversion Alchemy, an agency, two years ago. The key to high-converting copy, he says, is researching the target audience. He explains how he does that, including his go-tool tools and common merchant mistakes.

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