195. Becoming Disruption Proof

Building a "RAD" Organization for GrowthIn this episode, host Michael Marchuk talks with author and speaker, Brant Cooper - CEO of Moves the Needle, about his book "Disruption Proof". Brant discusses how "RAD" companies can weather the storms of the markets, but also how to leverage employees to build innovation into everything they do.
Here’s what we talked with Brant about:
- Why all organizations need to be "RAD"
- Why innovation isn't a department in an organization
- How leveraging automation can empower your most precious assets
Brant Cooper's book "Disruption Proof" is available in bookstores or at Amazon.com (https://www.amazon.com/Disruption-Proof-Empower-People-Create-ebook/dp/B08WLQVMV3/)