Listen "Ben Kettle - Risk-Based Pricing Options"
Episode Synopsis
Rural planning advisor Ben Kettle joined me on Ditching Hourly to share his transition from hourly billing “nonsense” to risk-based project pricing. LinksBen's website » https://areteruralplanning.co.uk/Chapters(00:00) - Ben Kettle
(00:20) - Meet the Guest: Ben Kettle
(00:36) - Ben's Background and Career Journey
(02:57) - Challenges with Hourly Billing
(09:01) - Transition to Fixed Fee and Value-Based Pricing
(13:23) - Implementing the New Pricing Model
(25:48) - Client Reactions and Success Stories
(34:08) - Conclusion and Future Plans
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