Driving Walmart.com Conversions with Backend Optimizations - VENDO Podcast Ep. 110

12/04/2023 26 min
Driving Walmart.com Conversions with Backend Optimizations - VENDO Podcast Ep. 110

Listen "Driving Walmart.com Conversions with Backend Optimizations - VENDO Podcast Ep. 110"

Episode Synopsis

This week on the podcast, we are covering how to drive Walmart.com conversions with backend optimizations. Join Daniel Rodriguez, Walmart Site Operations Associate and Delaney Nicol, Lead Amazon Account Manager as they dive in to the latest Walmart content and optimization updates!

Topics Covered:
- Walmart.com Style Guide (1:20)
- Style guide main image suggestions (3:06)
- Ensuring that online listings are fully updated and optimized(6:15)
- Online Pickup & Delivery(OPD)(9:10)
- Product Typing & Shelving Paths (11:00)
- Advertising Side of Shelving Paths (17:15)
- How can brands best partner with their Merchant (20:15)
- Updating product types (22:05)

Featuring:
- Delaney Nicol, Lead Amazon Account Manager, VENDO
- Daniel Rodriguez, Walmart Site Operations Associate, VENDO

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