Product Innovation, Retail Stores Launch OROS Into Growth Mode

23/03/2020 22 min

Listen "Product Innovation, Retail Stores Launch OROS Into Growth Mode"

Episode Synopsis

In episode 239 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Michael Markesbery, co-founder and CEO of OROS, a performance outerwear brand that features product inspired by NASA technology. In this wide-ranging interview, Markesbery discusses his inspiration for launching OROS, why product innovation is at the core of the brand's ethos, the digital-native company's decision…

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