IPSY Drives Sales by Curating On-Trend Beauty Experiences

Total Retail Talks
27/05/2024 24 min

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Episode Synopsis

In episode 453 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kristy Westrup, chief merchandising officer of IPSY, the beauty industry's most powerful marketing platform and the world's largest beauty membership. Listen in as Westrup provides an overview of the company (0:55), discusses her role at IPSY and professional background (2:05), explains how it is…

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