Inside Saks OFF 5th's New Tender-Neutral Omnichannel Loyalty Program

Total Retail Talks
10/10/2022 12 min

Listen "Inside Saks OFF 5th's New Tender-Neutral Omnichannel Loyalty Program"

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Episode Synopsis

In episode 370 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Sara Griffin, senior vice president of marketing at Saks OFF 5th. Griffin discusses why the retailer recently launched its new OFF 5TH Rewards tender-neutral loyalty program (0:43), how customer feedback informed the design of the rewards offerings (2:31), and how customers can utilize the…

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