How Ulta Embraces 'Agile Marketing' to Deliver Personalized Loyalty

26/06/2023 10 min

Listen "How Ulta Embraces 'Agile Marketing' to Deliver Personalized Loyalty"

Episode Synopsis

In episode 407 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kelly Mahoney, vice president of customer marketing at Ulta Beauty, the largest U.S. beauty retailer and the premier beauty destination for cosmetics, fragrance, skin care products, hair care products and salon services. During the interview, Mahoney discusses her role's dual responsibilities across marketing and loyalty…

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