Listen "The Future of Ticketing Blockchain's Revenue and Engagement Unlock"
Episode Synopsis
In this episode of Token Trends, Sasha and Max dive into how blockchain is revolutionizing the ticketing industry.Key Topics:🎟️ Solving Ticketing’s Biggest Problems: How blockchain tackles scalping, fraud, and price gouging while providing verifiable ownership for every ticket.📜 Smart Contracts & Control: Automating processes to ensure artists and organizers benefit from resale revenue and setting limits to prevent excessive markups.💡 Real-World Use Cases:• UEFA Euro 2020: Successfully distributed over a million blockchain tickets using Hyperledger Fabric, eliminating ticket fraud.• Xacti Festival & TickSpace: Partnered with Tixbase to virtually eliminate scalping and offer tiered VIP experiences via NFTs.• New York Red Bulls & SI Tickets: Exclusive blockchain ticketing deal powered by Avalanche starting in 2026, aiming to end price gouging.• Coachella: Coachella Quests, a loyalty game powered by Avalanche, rewarding fans with NFTs and exclusive content.• Formula One’s Monaco Grand Prix: NFT tickets on Polygon offering entry, collectibles, and hospitality access.🌿 Challenges & Concerns: Initial costs, user experience, scalability, integration with traditional systems, and blockchain security concerns.🔮 The Future of Ticketing: From creating collectible NFT tickets to ensuring fairer systems where fans, artists, and organizers all benefit.
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