When starting any new business, generating cash flow should be your number one goal.Cash is king. It’s the oxygen, the lifeblood, the HEART that keeps your business beating.But after a while, your focus must switch to that of building equity - not in your business - but with your clients. Knowing and understanding their problems and creating new solutions before any kind of currency is exchanged.You’re going to want to listen to this episode a couple of times to make sure the gold sinks in.Show Highlights: -Caring about your people - the way no one else is telling you to (5:20) -Digging wells vs praying for rain (7:20) -Why you’re focussing on the wrong 80% of people (9:35) -Delayed gratification - Be the smoker instead of the microwave (11:00) -The key to massive and on-going business growth (12:50)> FREE IPHONE-X GIVEAWAY Hosted on Acast. See acast.com/privacy for more information.

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