In today’s episode, I sit down with my high performance coach and longtime friend John Assaraf to talk about how to train the brain for sustainable success. John explains how our thoughts activate specific neural circuits and how to interrupt the negative ones before they take over. He walks through his signature “innercise” method and shares a simple morning practice that rewires the brain with repetition, not willpower. We talk about the neuroscience of fear, motivation, and identity, and the real reason most people do not trust their training when it counts. From visualization to blueprinting goals, this conversation covers the mental fitness needed to perform at the highest level.

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