Kevin Selch is the founder of Little Brown Jug Brewing Company. Kevin joins Eric and guest co-host Dan Mortimer to discuss Dan's belief that the Little Brown Jug 1919 is Winnipeg's superior craft beer. Eric and Dan are both interested in Kevin's background as an economist, and Kevin explains why the Canadian brewing industry is the most productive in the entire economy. Eric asks Kevin how competitive the craft beer space is in Winnipeg, and Kevin shares why just making it work and the challenges of operating continue to motivate him. Finally, the three wrap up with listener questions including on sour beers, interprovincial expansion, and where the name "Little Brown Jug" comes from.

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