Ep. 56: From the Philippines to Marketing Advisory and Consulting Services

05/10/2022 42 min Temporada 2022 Episodio 56
Ep. 56: From the Philippines to Marketing Advisory and Consulting Services

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Episode Synopsis

In this week's episode, I have Evelyn Swaim joining me.  Evelyn Swaim is an accomplished senior marketing executive with a passion for driving measurable impact and results. She has spent the last 20 years in the technology sector, crafting marketing strategies that have helped a myriad of companies – hyper-growth start-ups, mid to large enterprises, with a focus on B2B, B2C, and SaaS – grow their brands, revenues, and bookings. As a digital savvy and data-driven leader, Evelyn has proven success leading high-performing teams that take ownership of the whole funnel, always striving to deliver value and impact to the business. She has built and transformed highly matrixed and distributed teams, including demand generation, field/channel, digital marketing, global programs, brand and communications, content marketing, customer engagement and advocacy, customer experience, and marketing operations.  In this episode, Evelyn and I discussed: Her immigrant story Growing up in Filipino culture and how different it is from US culture What was it like for her and her family to assimilate into US culture Her 'American' dream for herself and her family Opportunities that presented themselves that helped her achieve her goals How she advanced in her career as she dealt with challenges being an immigrant, and a woman in a male-dominated tech industry Unconscious biases that still exist in US society Importance of expanding your sphere of influence and nurturing your network   Connect with Evelyn Swaim here:  Twitter: https://twitter.com/evswaim LinkedIn: https://www.linkedin.com/in/evswaim/   Let's Connect! Email: [email protected] Facebook: https://www.facebook.com/The-Immigrant-Experience-In-America-103525698906957 LinkedIn: https://www.linkedin.com/in/simonewjohnson Instagram: https://www.instagram.com/theimmigrantexperiencepodcast/ TikTok: https://www.tiktok.com/@theimmigrantexperience Check out the previous episodes of The Immigrant Experience in America here: http://thedreamacademy.us/podcast/ If you are interested in coaching sessions, contact the host at 240-232-5579 or [email protected]

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