Episode Synopsis "Branding Your Way Into China"

You need to create an unfair advantage for your brand.  -This is Josh Gardner's full keynote speech at Retail Without Borders 2020 in London.

Listen "Branding Your Way Into China"

More episodes of the podcast The China Game

• Branding Your Way Into China
• What Every Executive Needs To Know About China E-commerce... And How It Changes Everything
• Why Brands Struggle With China Ecommerce
• How Alibaba gamified shopping and changed the world