The majority of dairy cows in New Zealand are crossbred. This “national herd” consists primarily of Friesian x Jerseys. However, over the last four years, VikingRed has become the number one option for farmers looking to boost their crossbreeding with healthier, more robust genetics. But why is crossbreeding dominant in New Zealand? And what are the main traits farmers aim for?  To learn more, we sat down for an informal, improvised chat with a local expert on New Zealand’s unique dairy farming industry, crossbreeding and genetic trends, and other things Kiwi farmers should be on the lookout for. Guests:Jim Bruce, Country Manager for Australia & New Zealand at VikingGeneticsHost:Hielke Wiersma

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