Better Retailing Podcast: Season 2, Episode 9 “Starting arguments is the best way to start a following”Welcome to Episode 9 of Series 2 of the Better Retailing podcast. We are delighted to be joined this week by Amit Patel, formerly of Go Local in Sandiacre but now a man with more than 240,000 TikTok followers and, in his own words, a legion of “fans” online for his social media coverage.Amit joins us through his new Meta glasses, Aman is in Dubai, Natalie is in her house and Atul is behind the counter telling us how much he’s taking in real time. It’s a real cavalcade of retail settings.Amit talks about who inspired him, the thinking behind his decision to sell the store, and how he is making social media work for him. In a wide-ranging and fun chat – which also features the unboxing of some mushroom coffee – Amit outlines why social media shouldn’t be the first thing a retailer does, but once you get it right it can really pay.And finally, we talk about some very sad news around the passing of Sue Nithyanandan, formerly of Costcutter in Epsom. Sue was an inspiration to a lot of us, and she will be dearly missed not just by us, but many people within the UK convenience retail family.If you would like to make a donation in lieu of flowers in memory of Sue Nithyanandan, the family asks that you support Myeloma UK (registered charity no SC026116).---------------------------------------------------------------------To hear more about the Retail Family Online Safe Space, visit the Facebook page here: https://www.facebook.com/p/Retail-Family-Online-Safe-Space-61568103505510/---------------------------------------------------------------------To get in touch with us, ask a question of our retailer panel, or get involved with any of the conversations, please email [email protected], or send us a message via Newtrade Media on LinkedIn. Hosted on Acast. See acast.com/privacy for more information.

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