Do you have a favorite recipe you’d like to turn into a food business, but don’t know where to start?Our guest, Alison Elliott, is the founder and CEO of The Farmer Foodie, and she’s sharing her fresh ingredients for launching a food business.Originally a food blog featuring over 150 healthy, sustainable, plant-forward recipes, Alison created the brand’s initial product called Everything Cheeze, a delicious Cashew Parmesan Alternative.Everything Cheeze is inherently sustainable with its plant-based organic ingredients and long shelf-life. It is a multi-use product that can be hydrated in 30 seconds and blended into a queso, ricotta, or mac & cheeze sauce. To learn more about The Farmer Foodie, please visit these links:The Farmer Foodie (TFF) Website: https://www.thefarmerfoodie.com/Everything Cheeze Website: https://www.eateverythingcheeze.com/ TFF LinkedIn: https://www.linkedin.com/company/76129355/admin/ Alison's LinkedIn: https://www.linkedin.com/in/alison-elliott-463039114/Instagram: https://www.instagram.com/thefarmerfoodie/TikTok: https://www.tiktok.com/@thefarmerfoodie?lang=enFacebook: https://www.facebook.com/thefarmerfoodiesPinterest: https://www.pinterest.com/thefarmerfoodie/_created/Youtube: https://www.youtube.com/channel/UCYDTEGL52G6DKi0Lp-PFt0Q/videos00:00 - Andelicious Announcements08:35 - meet Alison Elliott, founder of The Farmer Foodie17:20 - entrepreneurship began with a lemonade stand and food stand23:25 - what is woof farming? https://wwoof.net/ - I learn something new on every episode!31:00 - Waku Herbal Beverage https://livewaku.com/34:20 - how do you scale a recipe 41:00 - the story of cashews and how sustainable farming of cashews began46:50 - why margins are so important to a food company's sustainability and profitability50:00 - an outstanding food startup marketing strategy54:00 - packaging advice for food founders57:40 - meet Brandeis University's Spark Program and SparkTank!1:02:45 - best advice for sustainable startupsThank you for carving out time to improve your Founder Game - when you do better, your business will do better - cheers!Ande ♥Ande Lyonshttp://andelyons.com#bestvideochannelforstartups #veganfoodstartup #sustainablestartupCONNECT WITH ME ONLINE: https://twitter.com/AndeLyonshttps://www.facebook.com/StartupLifew... https://www.linkedin.com/in/andelyons/ https://www.instagram.com/ande_lyons/ https://www.pinterest.com/andelyons/ https://angel.co/andelyons TikTok: @andelyonsANDELICIOUS RESOURCES:JOIN ST

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