What if Vegas used sound to invite rather than disorient? Would a sound strategy even make a difference?
You can find my original article here. To listen to some musical inspiration referenced within the episode, check out my Spotify playlist. 
Thank you to Artlist for your wide variety of SFX and lovely background music. Thank you also to Vegas for being the noisy inspiration for this rabbit hole of a thought. 
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The Sound In Marketing Podcast is produced by Dreamr Productions and hosted, written, and edited by Jeanna Isham. It is available on all the major podcast channels here https://pod.link/1467112373.
Let’s make this world of sound more intriguing, more unique, and more on brand.
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