Effective Marketing Strategies for Salons

03/05/2025 16 min

Listen "Effective Marketing Strategies for Salons"

Episode Synopsis

In this conversation, Tracey McPheron and Bryan Perry discuss the current state of their salon business, focusing on marketing strategies, managing client reviews, and pricing models. They emphasize the importance of community engagement and effective advertising while addressing challenges such as false reviews and the need for proper pricing strategies. The discussion also touches on the significance of retail products in enhancing overall sales and the necessity of having a user-friendly booking system for clients.Chapters00:00 Introduction and Current Events08:37 Marketing Strategies and Challenges18:19 Pricing Models and Business Strategies