Ditching the Cookie Cutter Content Creation Advice & Niching up to Niche down with Harley Jordan

14/01/2024 38 min
Ditching the Cookie Cutter Content Creation Advice & Niching up to Niche down with Harley Jordan

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Episode Synopsis

In today’s episode, Harley dives intostarting a business in Covid after being laid offWhat you should know as a multi passionate business ownerADHD and how to manage itContent creation beyond the basic hacks and cookie cutter advicewhen to test and when to rest in the repetitiveMeet Harley Jordan:Harley Jordan is a social media strategist, founder of All Influence mgmt, an Influencer talent Agency, and host of Brand Meet Creator podcast. She started with the goal of bringing the quickly evolving world of brand partnerships to light - pushing for rate transparency, empowering creators to charge their worth, and sharing general know-how that others refused to share - but after hitting burnout she knew she had to pivot. Harley coined the phrase ‘Do Less Club’ and started speaking directly to multipassionate, overthinking creators who struggle to hone in on the one thing that makes career content creation easy: an authentic personal brand.LISTEN TO MEGHANS EPISODE ON BRAND MEETS THE CREATOR WITH HARLEY LISTEN TO BRAND MEETS CREATOR JOIN THE DO LESS CLUB  CONNECT WITH HARLEY ON IGReady to Decode Your Buyers?If this episode had you nodding, your next step is mastering the psychology behind every “yes” (and every ghosted lead).Buyer Psychology isn’t just another sales course — it’s your roadmap to understanding exactly how and why people buy. Inside, you’ll learn:The 4 core buyer types (and how to sell to each one)Why your sales tactics aren’t landing — and how to fix themReal-world strategies to close more clients without changing your entire offerYou don’t need better copy. You need to know who’s reading it.Let’s ConnectInstagram: @meghan.lamlehttps://meghanlamle.com/Buyers-psychology?utm_source=podcast&utm_medium=footerLoved this episode? Leave a review and share with a business bestie who’s ready to scale.New episodes drop weekly — hit follow so you never miss a strategy that could change your business.Support the show!

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