Listen "Top Secrets to Increasing SaaS User Engagement, Better Product Changelog Feedback & Reducing Churn with Spencer Coon | #108 SaaS Webcast"
Episode Synopsis
Spencer is the co-founder and COO at Beamer, an easy to use newsfeed, changelog and notification center that helps you get up to 3x more user engagement, increase customer retention and convert more leads. Spencer started his career in finance as an IB Analyst in New York then moved to LATAM and co-founded two successful tech businesses. Spencer is an expert on building SaaS companies, Latin America finance, fundraising, valuations and M&A.During this interview we cover:00:00 Contentfy, Your On-Demand Content Team (Sponsor)02:06 - Spencer’s Background, Past Positions & Ventures04:03 - Current Status of Hibox and Join Cube06:01 - Capital or Bootstrapped?, & Beamer in Terms of Size 07:13 - The Problem Beamer is Solving08:29 - All in With the New Idea or Leveraging Leads from Past Ventures10:50 - AppSumo as A Launching Tool to Start the Feedback Loop 12:21 - Why & How to Best use In-App Notifications for SaaS products14:37 - In-App VS Email or Other Channels17:31 - Is Beamer For Every SaaS Company?18:40 - Improving NPS & User Engagement for SaaS Companies21:05 - Beamer Successful Growth Strategies24:12 - Marketing & Sales VS Product Lead34:55 - Growth Strategies That Didn’t Worked for Beamer25:42 - How the Beamer team Create & Measure OKRs?27:08 - Advice Spencer Would Give His 25 Years Old Self28:33 - Biggest Challenges Spencer is Facing Right Now with Beamer?29:22 - Instrumental Resources for Spencer’s Success30:51 - What does Success Mean to Spencer Today32:02 - Get in Touch With SpencerMentions:BeamerHiboxJoin CubePeople:Mariano RodriguezPodcasts:The All in PodcastGet In Touch With Spencer:Spencer’s LinkedinTag us & follow:Facebook LinkedIn Instagram More about Akeel:Twitter LinkedIn More SaaS Podcast Sessions SaaS Consulting ServicesLearn How to Value a SaaS Company
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