Ep. 74 with Jessica Swenson | Founder, SALT

11/11/2025 1h 19min Temporada 1 Episodio 74
Ep. 74 with Jessica Swenson | Founder, SALT

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Episode Synopsis

Salt, Strength, And Starting AgainWhat happens when a busy mom with a full-time corporate job decides to fuse her faith with fitness and build real community around it? Kelly sits down with Jess, the founder of SALT, a prayer-led movement brand inspired by Luke 14:34 and launched on her fortieth birthday. The conversation charts the surprising chain of connections that brought this vision to life, the decision to prioritize family time without abandoning professional excellence, and the practical tools that make it all workable—think time blocking, a weekly posting cadence, and events that blend scripture, sweat, and shared purpose.We talk about the moment motherhood outran the corporate ladder, and how COVID quietly reshaped priorities. Jess shares why SALT hosts classes in churches and in neutral spaces to unite believers across denominations, and how collaborations with local schools, instructors, and community leaders helped the brand grow organically. The tactics are simple and replicable: a clear social rhythm (Never Miss a Monday, Truth-Filled Tuesday, Salty Wednesday), intentional digital detox on Sundays, and a willingness to keep events accessible so newcomers feel welcome. She also opens up about the discomfort of speaking faith out loud after a more private upbringing, and how that stretch became the source of new courage.You’ll leave with ideas you can act on today: how to create boundaries without guilt, involve your kids in your mission, use AI to save time without losing your voice, and build community that actually sustains your goals. If you’ve ever wondered how to honor your body, deepen your faith, and still meet your responsibilities, this conversation offers a grounded, hopeful path forward.If this resonated, tap follow, share it with a friend who needs a nudge toward purpose, and leave a quick review—your words help more moms and creators find their next brave step.Resources:Hallow AppConnect with Jessica:Website: SALTIG: @sweatandlivetruthContact the Host, Kelly Kirk: Email: [email protected] Get Connected/Follow: The Hue Drop Newsletter: Subscribe Here IG: @ryh_pod & @thekelly.tanke.kirk Facebook: Reclaiming Your Hue Facebook Page CAKES Affiliate Link: KELLYKIRK Credits: Editor: Joseph Kirk Music: Kristofer Tanke Thanks for listening & cheers to Reclaiming Your Hue!

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