Voice search is important for podcasts because it allows listeners to quickly and easily access information. With the growing popularity of voice-activated devices like Google Home and Amazon Alexa, it’s likely that the number of voice searches will continue to grow. This means that podcast creators will need to make sure that their content is easily available through voice search. By optimizing their podcasts for voice search, they can increase the likelihood that their listeners will find them through this medium. In addition, podcasts also tend to be very visual in nature. This means that many listeners may prefer to view the podcast instead of listening to it. By optimizing for voice search, podcasts can increase the likelihood that their listeners will view the content rather than listen to it. By making these changes, podcasts can take advantage of the growing popularity of voice search in order to reach a wider audience.

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