Jacques Spitzer is the CEO of Raindrop, a creative agency combining the best elements of brand building and performance marketing. He is a 4x Emmy winner for Marketing People Love and has helped produce more than $1 billion in sales across his career. He is also a prolific investor and is a Partner at Mari + Gold. In this episode… The average consumer has grown far more aware of marketing in recent years. Older techniques aren't as effective as they once were. Forming a connection with your audience and displaying authenticity is a potent strategy for long-term success. Sounds simple, but the process can be challenging. What should you know about making marketing personable? In this episode of the Pixel Retentive Podcast, Carl Cleanthes and Ross Ciuppa talk to Jacques Spitzer, the CEO of Raindrop, to discuss marketing to people using storytelling and passion.

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