Ep. 1: Revolutionizing Pharma Sales & Marketing: Revenue Ops, Targeted Ads & Programmatic Tech

Pharma Sales & Tech Podcast by Platforce
13/03/2023 27 min Episodio 1
Ep. 1: Revolutionizing Pharma Sales & Marketing: Revenue Ops, Targeted Ads & Programmatic Tech

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Episode Synopsis

Listen in as Stefan, Platforce's marketing lead, interviews Gareth Shaw, Doceree's General Manager for Demand Side Relationships, on the latest innovation in sales and marketing strategies for the pharma industry. They discuss the importance of alignment between sales and marketing, revenue operations, and successful innovation strategies. Gareth also shares how programmatic technology is changing the pharmaceutical industry and improving medication adherence. Don't miss this insightful conversation on the future of pharma marketing!

More episodes of the podcast Pharma Sales & Tech Podcast by Platforce

Ep.26: The Future of Pharma: AI, CRM, and Sales – Unveiling Strategies for Success in 2024 20/12/2023
Ep.25: The Intricacies of Pharma Sales, Technology, and Drug Market Access 08/12/2023
Ep.24: Exploring Sales Strategies And Technology Advancements With Ranjeet Mishra 17/11/2023
Ep.23: PharmaTech: AI, Video, and Evolution in Healthcare Sales 10/11/2023
Ep.22: Unlocking Pharma's Digital Frontier 20/10/2023
Ep.21: Unlocking Pharma Growth with Sales-Marketing Synergy 13/10/2023
Ep.20: Pharmaceutical Marketing Transformation with Snehal Gholap 06/10/2023
Ep.19: Pharma Insights: AtrimusRx's Solutions & Experiences 22/09/2023
Ep.18 :The Future of Pharma Marketing 08/09/2023
Ep.17: Shaping Market Access: Navigating Complexities and Collaboration in Healthcare 18/08/2023
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