SHOW NOTES DESCRIPTION This week we explore the importance of reaching millennials with evidence-based health and wellness information on social media. We consider best practices for engagement, as well as benefits and pitfalls. Dr Todd Wolynn and Chad Hermann share their experience with an organized anti-vax social media attack and help us establish a "rapid response plan" should we become the next target. We hope you can join us! TOPICS Communicating Medicine Social Media Engagement Social Media Attacks PRESENTERS Dr Mike Patrick PediaCast and PediaCast CME Nationwide Children's Hospital Dr Todd Wolynn Pediatrician and CEO Kids+ Pediatrics Chad Hermann Director of Communications Kids+ Pediatrics For CME credit information, please visit PediaCastCME.org

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