What consumers want from brands this holiday season | Adrienne Rice, M&C Saatchi Performance

10/11/2022 31 min

                    What consumers want from brands this holiday season | Adrienne Rice, M&C Saatchi Performance

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Episode Synopsis


In this episode of Out of the Box, our host Jess Overton, Director of Demand at ironSource Aura, sits down with Sarah Chafer, VP of US Ad Sales at ironSource, and Adrienne Rice, Director of Media Investment at M&C Saatchi Performance. They discuss consumer insights and trends for the 2022 holiday season, based on our holiday marketing playbook. 
Tune in here or read the transcript: https://www.is.com/community/podcasts/out-of-the-box/adrienne-rice-M&C-holiday/ 

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