Episode 022: Measuring success - what results to look for in paid ads

24/05/2024 17 min Temporada 1 Episodio 22
Episode 022: Measuring success - what results to look for in paid ads

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Episode Synopsis

In this episode I explain what all the different results and metrics mean in Facebook ads (this also generally explains Google Ads). This is intended for those in the beginner or early stage of managing their own ads, and is aimed to help understand what you’re getting yourself into. I also take a dive into platform and appropriateness for health-related businesses, and how current trends in 2024 may impact how you appear in Google Ads.

I’m a passionate digital marketer, who has worked in this industry since 2011 and have managed ads for clients since 2019. I do want to help businesses grow and succeed, but in my good conscience, I want your time and money spent in ways that actually move the needle for you.

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