In this episode, we’re in conversation with Jeanine Rainier. She is a Gen-Z and millennial marketing maven and is a key role-player in the evolving South African influencer marketing space. Currently, General Manager at TILT, Jeanine is an influencer marketing guru and expert in authentically translating brand objectives in a digital space.



Grab a coffee and listen as we discuss:

•Peer-to-peer vs traditional marketing.

•Why it’s important for brands to build emotional relationships with their customers.

•Using story-telling to connect to customers.



Listen to the episode here: https://band.link/coffeeconversations



This episode is brought to you by theSALT, the first to market nano influencer channel in South Africa and part of SA’s #1 influencer marketing group, Nfinity.



Please remember to subscribe to the podcast and share.

Connect with Jeanine here: https://www.linkedin.com/in/jeanine-rainier-39780849/



Coffee Conversations about Influencer Marketing podcast is available wherever you find your favourite podcasts.



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