ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "MI Podcast Ep 62 - Content Marketing for Beauty Industry feat. Khanak Mehta (Tata CLiQ)"
Episode Synopsis
Episode 62 - MI Podcast
Nikhil Kumar (https://linktr.ee/nikhilkumar.official)
Timestamps:
0:00 - Introduction
01:26 - Khanak’s background and journey
06:32 - Pro tips to crack marketing interviews
21:21 - Evolution of influencer marketing in the beauty industry
34:06 - Picking the right influencer for your brand
46:23 - Power of UGC in marketing strategies
52:43 - Acing short-form video content creation
58:34 - Working with experts as influencers
01:00:29 - Role of storytelling in creating memorable content
01:04:41 - Creating campaigns that stand out
01:08:59 - Optimising content for e-commerce platforms
01:14:00 - What’s coming up next in the beauty industry
01:20:50 - Tips for people wanting to enter the beauty industry
01:27:00 - Conclusion
Khanak Mehta's Socials:
LinkedIn - https://www.linkedin.com/in/khanakmehta/
Instagram - https://www.instagram.com/khanakxx/
#marketing #media #contentmarketing #beautyindustrymarketing #nikhilkumarmarketing #mipodcast
Nikhil Kumar (https://linktr.ee/nikhilkumar.official)
Timestamps:
0:00 - Introduction
01:26 - Khanak’s background and journey
06:32 - Pro tips to crack marketing interviews
21:21 - Evolution of influencer marketing in the beauty industry
34:06 - Picking the right influencer for your brand
46:23 - Power of UGC in marketing strategies
52:43 - Acing short-form video content creation
58:34 - Working with experts as influencers
01:00:29 - Role of storytelling in creating memorable content
01:04:41 - Creating campaigns that stand out
01:08:59 - Optimising content for e-commerce platforms
01:14:00 - What’s coming up next in the beauty industry
01:20:50 - Tips for people wanting to enter the beauty industry
01:27:00 - Conclusion
Khanak Mehta's Socials:
LinkedIn - https://www.linkedin.com/in/khanakmehta/
Instagram - https://www.instagram.com/khanakxx/
#marketing #media #contentmarketing #beautyindustrymarketing #nikhilkumarmarketing #mipodcast
More episodes of the podcast MI Podcast
MI Podcast Ep 72 - Talent matchmaking in media industry feat. Jennyta S (Casting Director)
16/08/2025
MI Podcast Ep 70 - Marketing Psychology Trends 2025 feat. Komal Jain (Psychology Trainee)
11/05/2025
In God we trust