Episode 60 - MI Podcast
 
Nikhil Kumar (https://linktr.ee/nikhilkumar.official)
 
Saniya Jain (https://www.linkedin.com/in/saniya-jain2001/)
 
00:00 - Introduction
15:00 - What are the major operational challenges e-commerce
businesses face & what strategies can they employ to overcome them?
21:16 - How can e-commerce businesses effectively manage
inventory across multiple channels and warehouses to ensure seamless
operations?
24:58 -  How should
you leverage organic & paid content as an e-commerce brand?
35:11 -  Influencers
for e-commerce - How you leverage them to grow your channels
39:42 - How can e-commerce businesses ensure a consistent
and positive brand positioning for their products amidst intense competition?
47:57 - How can e-commerce businesses strategically price
their products to attract customers while maintaining profitability?
53:33 - What are the key considerations for promoting
products on marketplaces like Amazon & how can businesses maximize their
visibility & sales?
58:16 - What are some common mistakes or misconceptions
businesses make while selling on Amazon, and how can they avoid them?
01:02:25 - How important is social commerce in today's
e-commerce landscape & what are some effective tactics for driving sales
through social media platforms?
01:09:47 - What role do customer reviews and ratings play in
influencing purchasing decisions on e-commerce platforms & how can
businesses manage and leverage them effectively?
01:16:01 - ONDC - Journey
01:21:52 - What does it mean for a brand to present on quick
platforms? What are the key challenges brands face on these platforms?
01:25:16 - Conclusion
 
#marketing #media #ecommercemarketing #quickcommerce
#nikhilkumarmarketing #mipodcast

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