Ep. 59: CTV Prices, 3Q25 Ad Growth Acceleration, 2026 CPG Caution + WPP's Latest Results

Madison and Wall Podcast
31/10/2025 12 min Temporada 1 Episodio 59
Ep. 59: CTV Prices, 3Q25 Ad Growth Acceleration, 2026 CPG Caution + WPP's Latest Results

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Episode Synopsis

We review our latest work of the week including our analysis of streaming / CTV advertising pricing, new data from Google, Meta and Amazon showing acceleration in advertising growth - but also caution in spending from packaged goods companies - and the latest from WPP.

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