Media coverage can do more than raise awareness. It can build trust and bring new visitors through your doors. But how do you get the media to notice your museum when you don’t have a PR team or a big marketing budget?In this episode, Amy shares tips for building genuine relationships with reporters and other content creators in your community. You’ll learn what makes a museum story pitch-worthy, how to introduce yourself to journalists, and why relationships are the key to getting noticed.Whether you’re brand new to media outreach or just need a fresh approach, this episode will help you get started with confidence.This is part of Amy’s Summer Book Club series based on her free ebook, “Getting Visitors Through Your Museum’s Doors: Building Connection in a Noisy World.”Links from the Episode:Download a free copy of the ebook: www.lovemymuseum.com/ebookDownload a free copy of the Planning Calendar: https://www.lovemymuseum.com/calendarhttps://www.lovemymuseum.com/podcast/summerbookclubhttps://www.lovemymuseum.com/podcast/everybody-knows-your-namehttps://www.lovemymuseum.com/podcast/communitymuseumhttps://www.lovemymuseum.com/podcast/uniquestoryhttps://www.lovemymuseum.com/podcast/an-amazing-visitor-journeyhttps://www.lovemymuseum.com/podcast/digital-front-doorMore Free Resources for Museums:Museum Planning CalendarMuseum Metrics TemplateAbout the host: Amy Kehs is a brand strategist and communications expert for museums. She has owned Kehs Communications since 2000 and has worked for the most renowned and well-loved museums in Washington, D.C. Her goal is to ensure that museums thrive into the next century and she hopes people will come to love museums as much as she does. Her proven process sets up proactive communication habits for museums, cultivating relationships with visitors who will want to return and bring a friend. Want to talk more? Click this link to book a call.

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