This episode explores why digital transformations often fail, and how stronger business engagement can turn the tide. Jon highlights that companies with engaged business teams are 60% more likely to succeed. David Trent of Canfor and Hakan Yaren of KWE & APL Logistics share practical strategies from their own organizations, including how prioritizing uptime led to tangible results and how aligning capabilities to strategic goals builds trust and traction. The panel also discusses the value of operational excellence, the importance of cross-functional collaboration, and how to sustain strategic conversations with internal and external partners.

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