In an era where technology promises exponential gains but often delivers only incremental results, the CFO’s role has expanded from that of financial custodian to one of transformation catalyst. At a recent India CFO Forum session in Delhi, run in association with Celonis, a high-powered panel of business leaders explored how Process Intelligence (PI) can create real business impact. They discussed how finance can lead this next wave of transformation, using PI to uncover execution gaps, improve cashflow, expand margins and make AI truly work for the enterprise. The attached podcast summarises these discussions, but in brief:AI cannot deliver value if the underlying processes are fragmented. PI can link data, people and systems, transforming automation into measurable ROI.PI can reveal hidden inefficiencies across order-to-cash, procure-to-pay and service cycles, providing a factual base for better decisions on cost, cash and control.A process view of the firm can help link every deviation, delay and decision to its financial impact. Embedding PI requires top-down sponsorship, cross-functional ‘fusion’ teams and governance structures that align IT, operations and finance. Across sectors, PI can accelerate cashflow, expand margins and strengthen controls, turning AI into a deterministic business engine.

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