Join us as we explore how higher education is transforming in 2024. From creative school holiday videos to cutting-edge student success strategies, we uncover the innovations shaping the future of higher ed.Discover examples like the University of Louisville’s mascot cheer, Georgia State’s animated showcases, and Michigan’s community-driven celebrations. These stories highlight the creativity and community focus schools are using to engage students.We also dive into challenges such as cost concerns, authenticity, and the tricky balance between branding and genuine connection. How can schools create meaningful content while addressing these obstacles?Plus, learn how texting strategies, guided pathways, and personalized technology are reshaping the student experience. These tools are helping institutions adapt to diverse student needs and preferences.This episode is a must-listen for educators, marketers, and higher ed leaders looking to stay ahead of the curve. Tune in to uncover insights that will inspire your own strategies in the evolving world of education.•Higher education trends 2024•School holiday videos•University marketing strategies•Personalized student experiences•Higher ed technology•Texting in education•Guided pathways challenges•Student success initiatives•Higher education personalization•College branding and outreachLearn more about the Higher Education Marketing Institute: Website: https://highereducationmarketinginstitute.com/ X: https://x.com/HEMInstitute LinkedIn: https://www.linkedin.com/company/higher-education-marketing-institute/ YouTube: https://www.youtube.com/@HigherEducationMarketing

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