In this insight-packed episode, I sit down with podcast strategist Ana Xavier to unpack our biggest takeaways from Podcast Movement. From sustainable podcasting strategies to surprising gaps in marketing conversations (hello, Pinterest!), we cover all the juicy tips podcasters need to grow their audience without burning out.Meet the ExpertAna Xavier is a podcast growth strategist and the voice behind The Podcast Space. With years of experience helping creators grow their shows sustainably, Ana brings a data-driven yet practical approach to podcast coaching. She's all about making podcasting work for you, not the other way around.Topics Discussed in This EpisodeOur top two takeaways from Podcast MovementWhy podcast SEO (or PSO) is non-negotiableTips for optimizing old episodes with new keywordsCreative and collaborative ways to grow your podcastHow to make podcasting sustainable and enjoyableWhy Pinterest is a massively overlooked marketing platformRethinking monetization beyond traditional sponsorshipsHow podcasters can stand out—even when competing with celebritiesKey TakeawaysPodcast SEO is a long-term, low-maintenance strategy that works even on past episodesCollaborating with other podcasters is more powerful than competingChoose a marketing strategy that excites you so you can stick with itCelebrities aren’t your competition—your uniqueness is your edgeMonetization can look like local sponsors, subscriptions, or creative partnershipsTimestamps(00:00) Welcome(02:15) Meet Ana Xavier(05:54) Takeaway 1: Podcast SEO is essential(10:48) Updating old episodes for better growth(14:22) Takeaway 2: Podcasters as collaborators(19:40) Creative ways to collaborate(23:30) Podcast growth myths and truths(28:18) The Pinterest gap in podcast marketing(33:10) Celebrities and ad dollars: should we worry?(39:25) Sustainable podcasting strategies(44:40) Final thoughts and one simple stepLinks & ResourcesAna's show The Podcast SpaceFollow Ana on InstagramMy Pinterest course: Pinterest Magic for PodcastersSponsorship guide by Justin Moore: Sponsor Magnet

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