Lose the deal before you get on the call

10/01/2023 5 min
Lose the deal before you get on the call

Listen "Lose the deal before you get on the call"

Episode Synopsis

The most likely outcome of any sales call is that the prospect says "no." But, even knowing that, I'm terribly disappointed when that's the outcome! So I'm experimenting with losing the deal before the call. Listen in to learn more.