Listen "How I Approach Pricing Services & Offerings With Kayte Ferris"
Episode Synopsis
Sharing my thoughts on the question and struggle of every business owner - pricing.You get an idea you think is pretty good, you wrestle with the content and the format, you fight away all the the self-doubt about who am I do to this, and you get yourself to a place where you are excited to introduce a new thing into the world, and then you turn around and you walk straight into this brick wall, which is, what the hell do I charge? In this episode I am going to share my thoughts and my approach to pricing and how I price what I do.Here's what we talk about in this episode:Who is it for and what can they afford?What is the end result worth to the customer?Define a price range before making the productDefaulting to time when pricing productsWhat feels right and fairConsidering happiness and health when pricing productsRaising your pricesFor links and resources discussed in the show, see the full show notes.Kayte on Instagram
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.