32: Articulating the Business Value of Managed Services - with Chris Holgate (Success in MPS)

Evolvers
20/03/2020 27 min

Listen "32: Articulating the Business Value of Managed Services - with Chris Holgate (Success in MPS)"

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Episode Synopsis

Chris Holgate is the Founder & Managing Director of Success in MPS a provider of Worldwide Managed Print Consulting and Sales Training, and a veteran business and sales leader from Ikon / Ricoh, Sharp Electronics and Canon Europe.
In this interview, we discuss the unique challenges of selling services, how to improve discovery, articulate differentiating business value, and how to best train and enable sellers to transition from pitching products to consulting on services.
https://www.linkedin.com/in/chrisholgate/
#MPS #Printers #Printing #PrintServices #ManagedPrintServices #ValueSelling #ValueMessaging #ValueStory #ValueMap #ValueManagement #RealizedROI #OutcomeSelling #ROI #TotalCostofOwnership #TCO #SalesTraining #SalesReadiness #WIFM #SalesEnablement #SalesPerformance #SalesOptimization

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