06: Create Togetherness: Aligning Sales and Marketing to Drive Revenue Growth - with Jeff Davis

Evolvers
19/11/2019 18 min

Listen "06: Create Togetherness: Aligning Sales and Marketing to Drive Revenue Growth - with Jeff Davis"

Descargar episodio Ver en sitio original

Episode Synopsis

When a B2B company's sales and marketing are misaligned, it can cost 10% of revenue or more per year. What is misalignment, how do you know you have the symptoms and how do you avoid this huge cost?
In this podcast, I interview Jeff Davis, a sales and marketing alignment expert, author and international keynote speaker. We discuss his book: Create Togetherness: Aligning Sales and Marketing to Drive Revenue Growth, to provide practical tips to help you identify and begin to address your sales and marketing alignment issues.
#b2b #align #sales #marketing #alignment #salesstrategy #marketingstrategy #JeffDavis #CreateTogetherness #salesenablement #valueselling #contentmarketing #evolvedselling #salestools ##salesplaybook #ROI #theROIguy

https://www.jeffdavis2.com/

More episodes of the podcast Evolvers

166: Better Together: Aligning Sales and Marketing to Drive Revenue Growth w/ Jeff Davis (Author) 16/03/2022
162: A Journey from Zero to Sixty: Evolving Sales Enablement Capability and Maturity w/ Bill Mathias (ACI Learning) 04/03/2022
161: Better Enabling Sales Engineers for Success w/ John Care (MSN) 22/02/2022
160: The Importance of Trust and Transparency in Driving Sales Success in 2022 and Beyond w/Todd Caponi (Author/Sales Performance Consultant) 15/02/2022
159: The Secret Sauce for Scaling Your Value Enablement Programs and Practice w/Doug May (Databricks) 08/02/2022
158: Customer Success Enablement to Assure Customer Value, Retention and Growth w/ Jess Lovell (SPINS) 03/02/2022
157: Four Lessons Learned Developing and Launching a Value Enablement Program and Tools w/Rui Miranda and Fiona Leeson (Finastra) 26/01/2022
156: A New Year a New You? Improving your Selling and Sales Enablement in 2022 w/ Donald Kelly (Sales Evangelist) 19/01/2022
155: Getting All of Your Sellers to Better Articulate Your Differentiating Business Value w/ Lisa Schnare (Sales Development Consultant) 11/01/2022
154: Implementing Revenue Intelligence to Deliver Better Sales Forecasting and More Predictable Revenue (w/ Todd Abbott Insight Squared) 05/01/2022
© 2003-2025 ZARZA | AHEAD OF OUR TIME
privacy policy
In God we trust In God we trust
PreSales Questions? Click Here
or call our toll-free line at +1-888-5002068 Miami, Florida, USA