Discounting for eCommerce brands: The Good, The Bad, The Ugly | Christian Hoppe - Marketing Masterminds EP 2

eCommerce on Fire
11/01/2022 24 min Temporada 2 Episodio 2
Discounting for eCommerce brands: The Good, The Bad, The Ugly | Christian Hoppe - Marketing Masterminds EP 2

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Episode Synopsis

Take one look at your inbox, and you’ll find no shortage of brands offering discounts. But here’s the truth…🕵️‍♂️ Discounting can be a cheap trick that not only drains your margins but also damages your brand. Listen to this episode with Christian Hoppe to find out what to focus on instead to build brand equity.

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