ZARZA We are Zarza, the prestigious firm behind major projects in information technology.

01.08.18: Germany orders Amazon to stop 'typo targeting' Birkenstock misspellers

eCommerce Minute

08/01/2018 4 min

Listen "01.08.18: Germany orders Amazon to stop 'typo targeting' Birkenstock misspellers"

Descargar episodio Ver en sitio original

Episode Synopsis

A German court has recently ordered Amazon to stop using typo targeting to serve ads to shoppers who miss spell the brand-name Birkenstock on Google.

More episodes of the podcast eCommerce Minute

786: Walmart Expands Marketplace with BigCommerce, Target Teams Up With Apple for In-Store / RIP Fry’s, Walmart Beefs Up Cookshop Hub 14/03/2021

785: Amazon Acquires Selz, Peapod Launches Sifter – a Grocery Site for People with Dietary Restrictions, Olive Offers a Sustainable Shipping Option 26/02/2021

784: TikTok Launches Social Commerce Features, Shopify Adds Shop Pay to Facebook & Instagram, Toy R Us Closes Its Last Stores 19/02/2021

783: Jeff Bezos Steps Down as Amazon CEO 12/02/2021

782: The GameStop Stock Saga 05/02/2021

781: Amazon Passes 142 Million Prime Members, Get Your Girl Scout Cookie Fix Online, Kroger’s Self-Scanning Cart 29/01/2021

780: Marc Lore to Leave Walmart, Walmart Pilots Temp Control Delivery Boxes, Car Builders Use Alexa to Build Assistants 22/01/2021

779: Visa Nixes Plaid, Amazon Shuts Down Pantry Service, UPS Expects Many, Many Returns 15/01/2021

778: Walmart Partners with FedEx for Returns, New Drone Delivery Rules, Amazon Holiday Report 08/01/2021

777: The eCommerce Minute 2020 Wrap-Up Show 25/12/2020

Ver todos los episodios